Shape winning products

Empower your product strategy with a market insights platform that turns market uncertainty into a strategic advantage.

Loved by startups, trusted by enterprises

Customer-led Product Benchmarking & Management

Unleash the power of transformative insights to drive your product’s success and market dominance.

Discover valuable insights
for product management teams

Market size
Get an in-depth understanding of your market size that puts you in control. Stop blindly guessing — let our robust market insights help refine your category strategy.
Market development
Identify growth opportunities and arm yourself with knowledge on when to expand products, develop new strategies, and acquire more customers.
Market shares
Get powerful insights into the competitive landscape to make informed decisions that drive success.

Ignite innovation with customer insights

As a product manager, you know that understanding your customer’s needs is key. You need to know what makes them tick, what they love, and what they’re struggling with. This can leave you sifting through outdated market reports, doing limited surveys and research panels.


The key is to tap into their ever-changing needs. Knowing how they interact with current trends as well as the features they love – and don’t love – will enable you to create a strategy that aligns with the market. It’s time to put the customer at the center of your product strategy and watch your sales soar.

Convert pain points to breakthroughs

When it comes to creating products that resonate with your customers, understanding their pain points is paramount. But let’s be honest, that’s easier said than done. 


Bridge the gap by benchmarking yourself against the market and competitors with insights on pain points for products in your industry. Let our insights feed your roadmap and ensure your stakeholders clearly see the value you’re creating. With this approach, you’re not just developing products, you’re crafting solutions that your customers have been waiting for.

Spot market trends before they are trending

Market and product demand is constantly changing, making it challenging to stay on top of trends and anticipate demand. If you’re always one step behind, wrestling to grasp crucial factors and competitor moves, look no further.


Our comprehensive insights are specifically designed for product managers, making your life easier and your job more rewarding. You can quickly react to emerging trends from a market, product, and even feature perspective. With Trendata, you won’t be reacting to change — you’ll be leading it.

The power of
putting customers
at the center of your
growth strategy

Higher profitability
0 %
order value
0 %
Higher brand awareness
0 %

Research by
Deloitte, Hubspot, Forrester

Understanding people and their behavior is the key to unlocking the door to sustainable growth for any business. By developing a deep understanding of what makes your customers tick, you’ll be able to develop products, experiences, and services that truly resonate with them — and keep them coming back for more.

Trendata demystifies minds and markets to provide you with a single source of truth. We’re here to break down data silos and give you insights into what your customers truly think and feel. By empowering you to cater to their needs more effectively, customer centricity can be the engine of sustainable growth for your organization.

Key features

Wealth of Insights
Discover market trends, track competitors, identify customer needs, and deliver must-have features to meet demand.
AI Market Predictions
Utilize AI-powered predictions that put market analysis on autopilot.
Deep-dive and Customize
Reveal valuable insights that cater to your unique goals, KPIs, and team roles.
Ease of Use
Streamline your workflow with automated features that do all the heavy lifting for you.

Trusted by Startups & World’s Largest Companies

Thanks to Trendata, we know exactly which 'buttons' we need to push to generate more conversions.
Babette Verburg - Marketing Manager of Wastoren


With the help of Trendata, DSM is able to go from insights to innovation much quicker and more successful than we otherwise would.
DSM Resins & Functional Materials
Marketing Segment Manager Architectural


Discover Trendata

Explore valuable market insights through AI-driven analysis of 5 billion daily search queries.
Speak with one of our experts today to learn how Trendata can help your business.