Master your category

Maximize revenue and profitability by unlocking your category’s full potential through our market intelligence platform.

Loved by startups, trusted by enterprises

Demand Driven Category Management

Identify key market dynamics and gain a full picture of what customers need so you can drive category performance.

Discover valuable category insights

Market size
Get an in-depth understanding of your market size that puts you in control. Stop blindly guessing — let our robust market insights help refine your category strategy.
Market development
Identify growth opportunities and arm yourself with knowledge on when to expand products, develop new strategies, and acquire more customers.
Market shares
Get powerful insights into the competitive landscape to make informed decisions that drive success.

See the big
picture of your category

Category management can feel like a never-ending cycle of guesswork and research. You have to make data-driven decisions about your category and product mix. But internal data alone only provides a limited view of the market.

 

It’s time to broaden your horizon with comprehensive market insights. We’ll give you a crystal clear picture of your category so you can quickly capitalize on market changes and untapped demand. With this data at your fingertips, you’ll be able to make better decisions faster, beat the competition, and master your category.

Elevate your product assortment strategy

Selling the right products, in the right place, and at the right time is crucial for success. But predicting customers’ preferences can be challenging when everyone’s looking at the same market reports.


Instead of relying on outdated information, get a direct line to what customers want and exceed their expectations every time. With unparalleled visibility, you’ll stop chasing trends and start creating the most compelling assortment in the market.

Forecast with confidence

Forecasting sales volumes with a wide range of products to handle is like hitting a bullseye with a blindfold on. There’s always the fear of overstocking or understocking, leading to unhappy customers and missed sales opportunities.

 

But what if you had a personal AI analyst that helps predict market demand? You’ll be the talk of the office with reliable forecasts that maximize your commercial performance.

The power of
putting customers
at the center of your
growth strategy

0 %
Higher profitability
0 %
Higher
order value
0 %
Higher brand awareness

Research by
Deloitte, Hubspot, Forrester

Understanding people and their behavior is the key to unlocking the door to sustainable growth for any business. By developing a deep understanding of what makes your customers tick, you’ll be able to develop products, experiences, and services that truly resonate with them — and keep them coming back for more.

Trendata demystifies minds and markets to provide you with a single source of truth. We’re here to break down data silos and give you insights into what your customers truly think and feel. By empowering you to cater to their needs more effectively, customer centricity can be the engine of sustainable growth for your organization.

Key features

Wealth of Insights
Discover market trends, track competitors, identify customer needs, and deliver must-have features to meet demand.
AI Market Predictions
Utilize AI-powered predictions that put market analysis on autopilot.
Deep-dive and Customize
Reveal valuable insights that cater to your unique goals, KPIs, and team roles.
Ease of Use
Streamline your workflow with automated features that do all the heavy lifting for you.

Trusted by Startups & World’s Largest Companies

Using feedback from Trendata's market-intelligence platform, Covestro refined their product offering and discovered untapped potential.
Covestro
Dalia - Sector Marketing Manager Architectural

Grow

Thanks to Trendata, we know exactly which 'buttons' we need to push to generate more conversions.
Wastoren®
Babette Verburg - Marketing Manager of Wastoren

75%

With the help of Trendata, DSM is able to go from insights to innovation much quicker and more successful than we otherwise would.
DSM Resins & Functional Materials
Marketing Segment Manager Architectural

R&D

Discover Trendata

Explore valuable market insights through AI-driven analysis of 5 billion daily search queries.
Speak with one of our experts today to learn how Trendata can help your business.