Content Marketing Calendar

Create content that resonates, meets audience needs, and maximizes ROI with less waste

Ready to Optimize? Let’s Begin

What to Share

Identify upcoming trends and topics that resonate with your audience.

 

  • Analyze demand shifts: Use Trendata to detect emerging interests and topics in your product categories.
  • Focus on relevance: Highlight themes that align with your brand and audience needs to stay ahead of competitors

When to Share

Adapt your content to align with seasonal demand trends.


 

  • Leverage historical data: Use Trendata’s 4-year seasonality insights to plan campaigns around high-demand periods.
  • Stay proactive: Combine historical trends with 12-month forecasts to anticipate and prepare for upcoming shifts.

How to Share

  • Ensure your social media posts address specific audience interests and questions.

    Spot microtrends: Identify niche or rising topics to create highly targeted content.
  • Tailor messaging: Use insights to craft posts that directly address trending specifications or consumer preferences.

How to Measure

Track how social media efforts contribute to market share growth.

  • Analyze uplift: Use Trendata to monitor changes in your market share driven by social media campaigns.
  • Evaluate performance: Assess which platforms, topics, and timings generate the highest impact.
  • Refine strategy: Focus resources on social media activities that deliver measurable market share gains.

Need help?

Rob Lankveld

Consultant - Marketing

Downloads

  • Liveboards (soon available)

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Need Help?

Rob Lankveld

Consultant - Marketing

Downloads

“Our webshop conversion rate increased by 125% with demand-driven optimization."

Stefan Kersten
Brabantia