Product & Merchandising

Optimize assortments for tomorrow’s demand

Use predictive insights to stay ahead of demand shifts — and keep your assortments perfectly aligned with what’s next.

Be the first to act
on market shifts.

Late reactions mean overstock, missed sales, and lost opportunities.
With real-time and predictive demand insights, you act first — and stay ahead.

Stay ahead with predictive, in-depth Insights

Markets move fast — with predictive insights you see demand shifts early. Stay ahead, reduce risk, and make confident assortment decisions.

Find new opportunities

Identify gaps in your assortment

Gain in-depth predictive insights into consumer demand to identify hidden assortment gaps — and act on new opportunities before competitors do.

Reduce waste. Improve availability

Smart inventory management

Balance stock with real demand — anticipate shifts and prevent both overstocks and empty shelves. Forecast demand with AI, optimize inventory, and reduce waste while protecting sales.

Boost sales. Protect margins.

Smart promotions:  Focused on demand

Use predictive insights to know where and when demand is rising — so you can run promotions that truly convert and protect your margins.

Stay agile and competitive

Optimizing store assortments

Tailor your assortment to each store or region with Trendata insights into local demand — ensuring every location has the right mix. Forecast demand shifts, detect local trends, and uncover unmet needs to close assortment gaps.

Measure. Compare. Improve.

Benchmark assortment performance

Use real-time market insights to understand how your assortment performs — identify strengths, spot weaknesses, and uncover growth opportunities across categories, regions, and stores.

Actionable insights
that help you…

Think Forward

See where your market is going — not just where it’s been.

Think Deeper

Understand real customer needs — down to product-level detail.

Think Local

Act on local demand — globally and city by city.

Empower everyone in
your organisation.

Auto trends analysis

Early detection of popularity shifts

Drill down to every customer need

Get deep dives on any trend.

Ask Anything

Ask — get instant answers about your market

Alerts

Get notified when your market moves

Pin to liveboard

Keep your key insights live and always in view

More insights.
One connected platform.

Not a tool. A partner in smarter insights. We map your market by tracking how your audience orients — in real time.

Product Insights

Discover consumer needs before they peak

Learn more

Brand Insights

Stay ahead of the market.

Learn more

Ready to see what's next?

Discover what Trendata reveals what’s next for your market, customers and brand.

Optimize assortments for tomorrow’s demand

Be the first to acton market shifts.

Stay ahead with predictive, in-depth Insights

Identify gaps in your assortment

Smart inventory management

Smart promotions: Focused on demand

Optimizing store assortments

Benchmark assortment performance

Actionable insights that help you…

Think Forward

Think Deeper

Think Local

Empower everyone in your organisation.

Auto trends analysis

Drill down to every customer need

Ask Anything

Alerts

Pin to liveboard

More insights.One connected platform.

Product Insights

Brand Insights

Ready to see what's next?

Receive insights in your inbox by subscribing to our newsletter

Be the first to act
on market shifts.

Smart promotions:  Focused on demand

Actionable insights
that help you…

Empower everyone in
your organisation.

More insights.
One connected platform.